Back to News
BTS are back: return of K-pop superstars sparks US economic boom
BusinessMusicMusic NewsJuly 31, 2026 at 1:00 PMNational

BTS are back: return of K-pop superstars sparks US economic boom

By Jenna ZazaThe Guardian Music

Cities in North America hosting 14 concerts in August and September – and economic impact is set to be significantBTS’s “Army” fanbase is descending on New York this weekend as the K-pop supergroup continues their first world tour after a four-year hiatus, sparking an economic boom wherever they land.After shows in South Korea and Europe, the group are back in North America, with 14 shows in six US cities in August and September. Continue reading...

Cities in North America hosting 14 concerts in August and September – and economic impact is set to be significant

BTS’s “Army” fanbase is descending on New York this weekend as the K-pop supergroup continues their first world tour after a four-year hiatus, sparking an economic boom wherever they land.

After shows in South Korea and Europe, the group are back in North America, with 14 shows in six US cities in August and September.

Continue reading...