Back to News
This is what it sounded like when everyone at Boomtown festival got the government wildfire phone alert at once
PoliticsMusic News•August 16, 2026 at 4:36 PMNational

This is what it sounded like when everyone at Boomtown festival got the government wildfire phone alert at once

By Max Pilley•NME Music News

"British humour is unmatched" The post This is what it sounded like when everyone at Boomtown festival got the government wildfire phone alert at once appeared first on NME.

Footage from Boomtown has captured the moment that festivalgoers received the government’s emergency wildfire alert at the same time – watch below.

The alert was sent out to mobile phones across England and Wales at 7pm on Friday (August 14), while this year’s edition of the festival was taking place at the Matterley Estate near Winchester.

In footage spreading on social media, you can see and hear the cacophony of thousands of siren-like alerts all sounding off at the same time in the Boomtown campsite, prompting laughter and shouting from those in attendance.

“British humour is unmatched,” one video was captioned on Instagram. Check it out here:

The government message was labelled as a “severe alert” and warned recipients that there was “a serious risk of wildfires nationally”.

People were instructed not to light barbecues, campfires, fireworks or anything else that could start a blaze during this period of extreme heat, and to call 999 immediately if they spotted a fire.

It was the most expansive use of the UK’s emergency alert system in response to an active incident to date, with all compatible devices in England and Wales receiving the alert and making the loud siren sound for approximately 10 seconds.

It has been a record year for wildfires in England and Wales, with more than 1000 incidents already reported. Fire services had declared 11 major incidents in the 24 hours leading up to the alert, while homes had been destroyed in Stourbridge in the West Midlands.

Emergency services have also been deployed to tackle fires in South Wales, while the government has introduced a temporary ban on the sale of disposable barbecues.

This year’s Boomtown is running all weekend, with Kneecap, Madness and Scissor Sisters topping the bill, and Skrillex, Four Tet, Faithless and Floating Points also among the acts playing.

Earlier this year, Boomtown was given permission to remain at the Matterley Estate until 2030, despite some objections from local residents and environmental campaigners.

The post This is what it sounded like when everyone at Boomtown festival got the government wildfire phone alert at once appeared first on NME.

Related News

‘Grand Theft Auto 6’ follow-up won’t take 8 years to make
Music News

‘Grand Theft Auto 6’ follow-up won’t take 8 years to make

“The engine, the tools and the team we’ve built during this project will allow us to do things more quickly” The post ‘...

NME Music News41 minutes ago
Burnham faces Badenoch at PMQs – UK politics live
UK NewsPolitics

Burnham faces Badenoch at PMQs – UK politics live

Prime minister is taking questions from leader of the opposition and other MPsPMQs is about to start.Here is the list of...

The Guardian - UK News50 minutes ago
The Mary Wallopers review – legs and pints go flying to the sound of rowdy folk ragers
EntertainmentMusicMusic News

The Mary Wallopers review – legs and pints go flying to the sound of rowdy folk ragers

Corn Exchange, EdinburghIrish six-piece embark on their biggest tour yet, turning grisly old stories into a knees-up wit...

The Guardian Music57 minutes ago
Davina McCall says memory loss after brain surgery felt like 'advanced Alzheimer's'
UK NewsEntertainmentMusic News

Davina McCall says memory loss after brain surgery felt like 'advanced Alzheimer's'

The TV presenter says she suffered memory loss following her operation to remove a benign tumour.

BBC Entertainment & Arts1 hour ago
Paul McCartney on the bugbear from upcoming Beatles biopics that made him text Sam Mendes “don’t do this!”
Music News

Paul McCartney on the bugbear from upcoming Beatles biopics that made him text Sam Mendes “don’t do this!”

“I don’t know how Sam’s going to deal with it…” The post Paul McCartney on the bugbear from upcoming Beatles biopics th...

NME Music News1 hour ago
Led Zeppelin classic soundtracks Greta Gerwig’s ‘Narnia: The Magician’s Nephew’ first trailer
Music News

Led Zeppelin classic soundtracks Greta Gerwig’s ‘Narnia: The Magician’s Nephew’ first trailer

The ‘Barbie’ director personally met with Robert Plant and Jimmy Page to get permission to use ‘Stairway To Heaven’ The...

NME Music News1 hour ago